Internet Publishing
Today's professionals want and need information online, on TV and in print. We see cash-generative internet media as a key area of growth, particularly in creating online audiences for your advertisers. At Ten Alps Publishing, we have been developing websites and other internet-based delivery systems since 1998. Our knowledge and expertise in this area, combined with that of parent company Ten Alps Plc, places us at the forefront of the interactive, online publishing market.
We aim to bring titles online to coexist alongside print magazine models and to maximise the advertising sales and sponsorship revenue opportunities available, including banner/recruitment advertising, e-newsletters, e-commerce/online stores and electronic downloads.Forrester Research predicts that by 2010, 40 per cent of TV viewing will be non-linear (i.e. over web-based platforms). Given Ten Alps’ experience in this area - through our Teachers’ TV project - our company is well placed to secure a meaningful share of this potentially significant market.
Ten Alps has been at the vanguard of developing video on demand (VOD) websites while remaining true to our roots in contract publishing and traditional print media sales. The beauty of VOD advertising is that it is measurable in that advertisers receive evidence of actual impressions rather than just a projection from a target sample.
Our clients typically, but not exclusively, operate in the not-for-profit sector. We believe that a proportion of the not-for-profit, print contract publishing business will gravitate online and then to internet TV over the next five years, and we want to help you make that move easily cost effectively.

